filling in the gaps.
Course Creator & Embroidery Coach
Meet Alexis
Sew Sweet Academy
Organizing her programs, thoughts, and ideas into a solid project plan. She also needed help connecting to her audience in a way that captivated them to jump in with her and show the value in her offer suite.
Copy Challenge
The Solution
We consolidated and prioritized her needs into a solid plan. I jumped in to clean up brand messaging and created webinar copy, post-opt-in emails, and sales emails to entice freebie seekers to become members of her paid academy.
Let’s Skip To The Good Part…
Lead Generation
Webinar Script
Researched, outlined, and written from scratch. All Alexis had to do was create slides, show up, and present!
“I absolutely love everything. I am so happy with the way you researched the market and were spot-on with the terminology. I feel more confident about doing this class! I swear I could not have done it without you and your awesome writing skills!”
The Nurture & Offer Invite Sequence
This is part of a 9-part email sequence inviting webinar attendees to her offer while also nurturing and building rapport with new leads.
Nurture Emails
Creating emails that build rapport, set Alexis up as the expert she is, and welcome new audience members into her world were the main goals.
SAMPLE
Sales Emails For Online Course
Samples include part of a 7-email sequence inviting audience members to her new offer as well as 7 correlating social media posts captions & social strategy suggestions.
Sample Email
Sample Social Post (IG)
And just like that *in my Carrie voice*, we went…